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Sherwood Academy · Marketing · Lesson 14

How does a Google Business Profile help local customers find you?

Cut out each card along the outer dashed line, then fold it in half along the middle line.

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Answer

Relevance, distance and prominence.

sherwoodsoftware.aiMarketing · Lesson 14
Question

What three factors does Google say local results are mainly based on?

Sherwood AcademyMarketing · Lesson 14
Answer

No. Google says there is no way to request or pay for one.

sherwoodsoftware.aiMarketing · Lesson 14
Question

Can you pay Google for a better local ranking?

Sherwood AcademyMarketing · Lesson 14
Answer

Your real-world business name, without added keywords, taglines or locations.

sherwoodsoftware.aiMarketing · Lesson 14
Question

What should the business name on your profile be?

Sherwood AcademyMarketing · Lesson 14
Answer

Hide it and set a service area.

sherwoodsoftware.aiMarketing · Lesson 14
Question

What should a business that travels to customers do with its address?

Sherwood AcademyMarketing · Lesson 14
Answer

As few as possible, as specific as possible, describing what the business is.

sherwoodsoftware.aiMarketing · Lesson 14
Question

How should you choose categories?

Sherwood AcademyMarketing · Lesson 14
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