Sherwood Software Solutions
Sherwood Academy · Marketing · Lesson 9
How do you know if your marketing is working?
Cut out each card along the outer dashed line, then fold it in half along the middle line.
Answer
How many different people saw a post, not whether they cared.
sherwoodsoftware.aiMarketing · Lesson 9Question
What does reach tell you?
Sherwood AcademyMarketing · Lesson 9Answer
Whether people reacted, through likes, comments, shares, or saves.
sherwoodsoftware.aiMarketing · Lesson 9Question
What does engagement tell you?
Sherwood AcademyMarketing · Lesson 9Answer
Someone who raised a hand, such as a call, a message, a form, or a booking request.
sherwoodsoftware.aiMarketing · Lesson 9Question
What is a lead?
Sherwood AcademyMarketing · Lesson 9Answer
By the one number that matches the goal you gave it before publishing.
sherwoodsoftware.aiMarketing · Lesson 9Question
How should you judge a post?
Sherwood AcademyMarketing · Lesson 9Answer
Customers often see several posts and hear about you in other ways before they buy.
sherwoodsoftware.aiMarketing · Lesson 9Question
Why are sales hard to credit to one post?
Sherwood AcademyMarketing · Lesson 9Sherwood Software Solutions · sherwoodsoftware.ai · Westlake Village, CaliforniaSherwood Academy, free lessons for business owners